Today I received this message from a seller currently going through my 7 Day Sales Challenge:
Hey! I’m having trouble with the actual conversation part. How do I approach them without chasing them? The basic hey how are you doing just doesn’t go in the direction of a sale I’m finding out. Also I think I come across as “ one of the guys” did I just friend zone myself?!
Here’s my reply:
What an amazing question. Thank you for asking.
So I’m going to say this first of all, any seller that sends a “hey, how’s it going?” or anything of the like to a buyer is the equivalent of a guy coming up to you in a pub or a nightclub and saying “hey, come here often?”. It’s that level of Oh, FFS!
I’d also include all of these in my big massive fucking avoid list:
- Hi, how was your weekend?
- Hey, how’s your week going so far?
- Hi. What have you been up to lately?
- Hey, how are things with you today?
- Hi, any fun plans for the weekend?
- Hi, I hope your week is going well.
- Hi, how are you?
- Hi there. How’s life treating you today?
- Hey, what are you up to today?
- Just stopping by to say hello. Hello!
- I just had to say hi to you. Hi!
- What’s up? How are you?
- How’s your day going so far?
- I hope you’re having a nice day
- Hi there, how are you?
- Just wanted to say hi!
- Hey there!
- Hi, I hope you’re having a great day.
The truth is that 99% of sellers are doing that – or worse, asking buyers to buy outright – and we don’t want to be like the 99%, we want to be the 1% that REALLY stands out…in a good way!
So, I cover this more in my Ultimate Guide course but basically you want to become like Columbo (or any other favourite detective – we all have a favourite, right?) and find something, ANYTHING that gives us an ‘in’ with that person. Then we want to craft something that we can send to them about that. Not long, literally it can be one sentence long. Something that hopefully asks them a question to encourage them to respond, but not necessarily.
When you send the message, it has to be with an air of ‘I literally don’t mind whether you reply or not’ and the chances are that a huge percentage won’t. But, the small few who are just so fucking over the moon to receive something that isn’t a ‘hey, how are you?/What brings you here?’ boringness, is going to be super welcomed.
It’s difficult for me to give examples here but look for things like where they live, have you been there/want to go or have any questions AT ALL about that place even the weather! That’s an IN.
Do they have a weird/wonderful/curious profile picture that you can ask them what it’s about or just generally let them know it makes you feel a certain way?
Have they posted anything on the activity page/overview that you can refer to? Did they ask a question recently or say how they got scammed or something?
Do they have any photos uploaded?
Have they been on the site for decades or hardly at all – I’d tend to avoid the new joins btw.
SCOUR their profile description, hopefully they’ve written one, for something that stands out to you. SOMETHING that you can ask about or tell them about something you have in common.
Don’t freak out about the best one liner, not everyone is great at this but the more you do it the better you become and like I said, go into it with the attitude that they won’t reply and what the hell have you got to lose?
The only people that need to be worried are sellers who proposition people in the first message.
Before you type that message, ask yourself “how likely is it that someone has typed this EXACT message?” and if the answer is high, the see if you can reword it in a more interesting way. In fact, see if you can make it a challenge to be as different as possible. You know, within reason, don’t tell them to go fuck themselves as a first message 🙂 🙂
But does that make sense? Make it your mission to find something you can start a conversation about. Be relaxed, be friendly and be yourself. Don’t try to be something you’re not because guys are good bullshit detectors too.
Does that help?
If you need further support or have questions, I’m here!
As for your second question. Yes, it’s possible. But in my experience it’s more about building know, like and trust and 98% turned to sales, 2% turned to friends who didn’t buy because we’re like friends now 🙂